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Summercool uses a diverse promotional strategy blending traditional and digital media effectively for wide outreach and impact: Ashutosh Gupta
In a competitive category Summercool Appliances uses Bollywood among other mediums to forge a stronger consumer connect. Bollywood actor Emraan...
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The industry can’t keep serving recycled formulas and expect excitement: Dhruvin Shah, JOJO
Launched in October 2023 under the MCOM18 umbrella, JOJO is Gujarat’s first dedicated OTT platform, designed to transform the regional...
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Opinion: The Reliance-Disney Star Merger – How Vertical Integration Is Redefining Indian Media
GV Krishnamurthy (GVK) Reliance’s acquisition of Disney Star’s India business is more than a corporate transaction it’s a seismic event...
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Innovation for its own sake often becomes noise: Atul Gupta, Bonvie Snacks
Bonvie Snacks, a healthy snacking brand in India, is looking to create an impact on the snacking landscape with its...
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SingleInterface Empowers Every Physical Store to Win in the Digital Age: Sandeep Singh
Founded in 2015 and headquartered in Gurgaon, SingleInterface has become Asia’s leading retail tech platform, supporting over 400 enterprise brands...
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Measurement is shifting from hindsight to foresight: Sushobhan Chowdhury, AHA
AHA is a media-fluid, business-first creative agency with a presence in both India and Dubai. They are a performance-obsessed creative...
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DOOH has transformed the OOH landscape, adding agility, scale, and immersive appeal: Junaid Shaikh, RoshanSpace Brandcom
Founded on the principles of Abdul Kader Shaikh, who spearheaded Mumbai’s OOH space with his visionary approach to business, RoshanSpace...
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Our agency has a deep understanding of the southern ecosystem: Shivashish Tarkas, The InterMentalist
The InterMentalist is a South Indian Influencer marketing agency. Founded by Shivashish Tarkas, the agency has worked with over 100+...
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RCB’s 18-Year Wait Ends in Glory as IPL 2025 Concludes with Record Viewership
After years of heartbreaks, memes, and near misses, Royal Challengers Bengaluru (RCB) finally ended their title drought by winning the...
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Mutual Fund Marketing Shifts Focus to Investor Engagement and Empowerment: Gaurav Goyal, Canara Robeco
Canara Robeco Mutual Fund is the second oldest Mutual Fund in India, established in December 1987 as Canbank Mutual Fund....
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